As part of their overseas practicum, Hochshule Bremen City University of Applied Sciences MBA students recently visited the Zarb School of Business.
Their visit began with a lecture given by Dr. Richard Hayes of the Management and Entrepreneurship Department regarding Innovation and Entrepreneurship; and this was followed by a company visit to Canon’s U.S. Headquarters where they toured the product showroom and learned about sports marketing, branding, and Canon’s corporate message.
Students then met with Dr. Paul Martorana of the Management and Entrepreneurship Department to discuss Differences in Leadership in Global Companies and with Dr. Kaushik Sengupta of the Management and Entrepreneurship Department as they examined Global Supply Chain Management. Lifetime Brands in Garden City also hosted a tour and presentations for students by the controller, traffic coordinator and E-commerce marketing support officer. Class presentations concluded the visit as Dean Herman Berliner presented participants with certificates of completion.
Hochshule Bremen City University of Applied Sciences is an exchange partner with the Zarb School that also offers Zarb students the opportunity to study in Germany for a semester or during the summer break.
Below is a brief slideshow.